Rai Technology University Bangalore
Bengaluru,Karnataka,India
+91-8088091586
: +91 - 828 101 0854
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- University
- Co - Education
- ESTD 2013
- Private University
- Entrance
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Master of Business Administration (MBA) Marketing
MBA (Marketing)
Course
M.B.A. Marketing Management or Master of Business Administration in Marketing Management is a postgraduate Sales and Marketing Management course. Marketing is the process of creating interest in customer regarding goods or services. It is done through a strategy that underlies sales techniques, business communication and business development. M.B.A. Marketing Management course comprises study relating to market research and analysis, product designs, pricing, promotion, selling and distribution and other similar marketing concepts. Within the specialization of marketing, the student will focus more on the concepts and fields such as promotions, advertising, research, and sales. The full degree course consists of four semesters in which the first two semesters are common to all the MBA programs and the last two concentrate and focus on the specialised subjects and topics related to the Marketing field.
Duration : 2 Years
Eligibility
- Minimum 50% marks or equivalent in graduation.(Additional 5% waiver as per government norms)
- The applicant must have appeared for a CAT/MAT/CMAT/ or other related entrance exam.
Career Opportunities
- Actuarial Analyst
- Event Manager
- PPC Specialist
- Product Manager
- Public Affairs Consultant
- Public Relations Account Executive
- Public Relations Officer
- Sales Promotion Account Executive
