Alliance University Bangalore
Bengaluru,Karnataka,India
+91 80 4619 9010
: +91 - 828 101 0854
: https://www.alliance.edu.in/
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- University
- Co - Education
- ESTD 2010
- Private University
- Entrance
Doctor of Philosophy (Ph.D) Marketing
Ph.D in Marketing
Course
Alliance University Bangalore offers a research-oriented study, for those who have completed a master's degree in the area of management studies from a recognized university.The course focuses on computational approaches to multivariate statistical analysis. It imparts students with statistical techniques, including data reduction and hypothesis testing. Behavioural marketing is given importance throughout the course.Alliance University curriculum involves Marketing Models,Research Methodology, Advances in Retail Management, Theories in Consumer Behavior,Marketing Models, Brand and Product Management, Reading Seminar in advertising management, Supply Chain Management, Statistics, Supply Chain Management, and more.The career areas related to Ph.D in Marketing are retail management, sales and services,business,consultancies,industries, marketing, educational institutes, research and development, and more.The career roles related to PhD in Marketing are e-Marketing Manager, Deputy Manager,Market Research Analyst, Marketing Communications Leader, Internet Marketing Manager,Marketing Executive, Marketing Manager, New Product Manager, Marketing Executive,Teacher & Lecturer, Tele Caller/Telesales, Resident Marketing Executive, and more.
Duration : Depending upon the recognized University
Eligibility : Candidate typically needs a master's degree in mathematics or a related field with a minimum of 55% aggregate marks, though some institutions may have specific requirements like a 75% score in a four-year bachelor's degree.
Career Opportunities
- e-Marketing Manager
- Deputy Manager
- Market Research Analyst
- Marketing Communications Leader
- Internet Marketing Manager
- Marketing Executive
- Marketing Manager
- New Product Manager
- Marketing Executive
- Teacher & Lecturer
- Tele Caller/Telesales
- Resident Marketing Executive
